Oh, delicious irony. It has come to my attention that News Corp, parent company to virulently homophobic Fox News and NY Post doesn’t apparently hate the gays enough to not make a buck off them, if the opportunity presents itself.
Seems Dan Avery over at Queerty got a hold of a pre-launch ad pitch sales kit that News Corp circulated for their new glossy magazine, WEDDING pride. The mag will feature, “editorial content that celebrates the Gay Community and its recent achievement.” Avery reports:
Launching in September, the mag (produced by News Corp’s Community Newspaper Group subsidiary) will have an initial distribution of 35,000 among “the traditional as well as the newer gay and gay friendly communities within the Tri-State area.” (Translation: Chelsea, Park Slope, Fire Island, Montclair, South Orange, Asbury Park.)
The rate card indicates a full page full-color ad is $2400, which seems about right for a upscale, niche publication. If that seems like a bargain to you, I hate to tell you, the closing date was 5 days ago. (As a veteran of the consumer magazine business, I can attest such dates are frequently flexible, if you are broken hearted, but have cash in hand.)
This is quite ironic when one considers how News Corp’s newspaper helped “celebrate” the gay community the day after marriage equality passed in the Empire State. Below, the two major daily tabloids of New York City. See if you can spot the one owned by News Corp:
New York Post on the left, is owned by News Corp and decided to lead with a thrilling rescue tale, and put the LGBT “achievement” as a tiny, little footnote at the bottom (I’ve added the arrow and highlight so you don’t miss it). It’s unclear if the subliminal headline is a feature or a bug. The New York Daily News led with a different story.
And here’s the front page of the New York Times the same day:
It seems that News Corp cable outlet likewise shared the same enthusiasm for “celebrating the Gay Community.” Think Progress took note of the sparse coverage that outlet gave the topic, relative to other outlets during the run-up to passage:
And truth, I must confess, this is no more breaking news that the revelation that the powers that be at News Corp are big, fat, greedy hypocrites. Of course, they’ll totally ignore the gays, unless there is a buck to be made, then they’re all over it like a “Family Values” Conservative on a Rent Boy.
In fact, this news is old. Queerty reported it on Aug 5, Gay City News reported it on Aug 3. I apologize for my tardiness in bringing it to my reader’s attention.
You see, it escaped my notice until the far right wing started having meltdowns over it today. It appears gay sex obsessed pervert Peter LaBarbera is very upset. Known in gay activist circles as “porno Pete” or “the Peter” he is infamous for his tireless and unrelenting crashing of LGBT events documenting the debauchery that so shocks him he can hardly hold his still and video cameras steady. LaBarbera then holes himself in his basement for days to thoroughly “study” the depravity he’s captured, before climactically uploading it to the internet. LaBarbera is upset with the whole company and takes particular aim at Fox News. He tells religious right “news” source One News Now:
“Conservative and faith-based Americans do not look to Fox to promote sin. And yet, every time Fox promotes homosexuality, that’s exactly what they’re doing; they’re promoting bad morality,” LaBarbera contends.
LaBarbera tells One News Now he’s very concerned about the direction Fox News is going and blames it on the studio’s geography, being right in the middle of a “gay mecca” as it is. Sounds like it’s not safe for “good Christians” to watch Fox News anymore.
I find it thoughtful of the Peter to help out News Corp with their pre-launch publicity, so I can be sure to grab a copy. If you can’t beat ’em, reward ’em.
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